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THE USE OF AFRICAN COMMUNICATION SYSTEM IN POLIO ERADICATION CAMPAIGN .
Communication is a critical component in assuring that children are fully immunized and that simultaneous immunity is attained and maintained across large geographic areas for disease eradication and control initiatives. If service delivery is of good quality and outreach to the population is active, effective communication—through advocacy, social mobilization, and program communication (including behavior change activities and interpersonal communication)—will assist in raising awareness, creating and sustaining demand, preventing or dispelling misinformation and doubts, encouraging acceptance of and participation in vaccination services, more rapid reporting of disease cases and outbreaks, and mobilizing financial resources to support immunization efforts.
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