THE ROLE OF ENTREPRENEURSHIP IN ECONOMIC GROWTH IN NIGERIA (A CASE STUDY OF MARKETABILITY OF MADE IN NIGERIA TEXTILE MATERIAL)
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THE ROLE OF ENTREPRENEURSHIP IN ECONOMIC GROWTH IN NIGERIA (A CASE STUDY OF MARKETABILITY OF MADE IN NIGERIA TEXTILE MATERIAL)
PROJECT TOPICS AND MATERIALS ON THE ROLE OF ENTREPRENEURSHIP IN ECONOMIC GROWTH IN NIGERIA (A CASE STUDY OF MARKETABILITY OF MADE IN NIGERIA TEXTILE MATERIAL)
ABSTRACT
The way Nigeria consumers evaluate home made goods could have an
input on their attitude and behavioural intension towards domestic and
foreign manufactured products, particularly textile product. Yet, this
decision-making process has been examined from marketing-mix elements,
the consumer ethnocentrism and country of origin study areas, this study
investigated the problems and prospect of marketing made-in-Nigeria
goods in Nigeria, using textile products as a case study. The project
employed the use of questionnaire which was administered to students,
manufacturers, markets and consumers of locally manufactured textiles,
and dress designers, which was personal administered. Using statistical
method – chi-square method was used, the result showed that, the desire
to buy made-in-Nigeria textile depend greatly on the quality of the
product.
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The project employed the use of questionnaire which was administered to students, manufacturers, markets and consumers of locally manufactured textiles, and dress designers, which was personal administered. Using statistical method – chi-square method was used, the result showed that, the desire to buy made-in-Nigeria textile depend greatly on the quality of the product. .. banking and finance project topics
THE ROLE OF ENTREPRENEURSHIP IN ECONOMIC GROWTH IN NIGERIA (A CASE STUDY OF MARKETABILITY OF MADE IN NIGERIA TEXTILE MATERIAL)