RABBIT
BATTERY BUSINESS PLAN AND FEASIBILITY STUDIES FOR RACON AGRIC MULTIPURPOSE
VENTURE, NIGER STATE
EXECUTIVE
SUMMARY:
Racon Agric Multipurpose
Venture is a business that focuses on the production and sales of rabbit meat
in Niger State, Nigeria. The venture will be managed by experienced
professionals with backgrounds in animal husbandry, agriculture, and business
management. The aim of the venture is to provide high-quality rabbit meat to
consumers in Niger State and beyond, while also creating employment
opportunities and contributing to the local economy.
MARKET
ANALYSIS:
The market for rabbit meat
in Niger State is relatively untapped, and there is a growing demand for
high-quality, healthy meat among consumers. The population of Niger State is
estimated to be over 4 million people, with a significant portion of the
population being Muslim. As such, there is a high demand for halal meat, which
rabbit meat can provide.
PRODUCTION
PLAN:
The venture will start
with a small-scale production facility, with the capacity to house up to 500
rabbits. The rabbits will be sourced from reputable breeders and will be housed
in a clean and hygienic environment. The rabbits will be fed a balanced diet
consisting of hay, grains, and vegetables. The venture will also explore the
use of local feed ingredients such as cassava peels and maize bran to reduce
production costs.
MARKETING
PLAN:
The venture will employ
various marketing strategies to reach its target market. These include setting
up a website and social media presence to showcase the products, partnering
with local supermarkets and restaurants to sell the products, and attending local
trade fairs and events to showcase the products and build brand awareness.
FINANCIAL
PLAN:
The start-up capital
required for the venture is estimated to be NGN 3,000,000 (approximately USD
7,500). This includes the cost of constructing the production facility,
purchasing rabbits, and buying equipment and supplies. The venture will
generate revenue by selling rabbit meat to consumers and local businesses. The
cost of production is estimated to be NGN 1,500,000 per annum, and the expected
revenue is estimated to be NGN 3,000,000 per annum. The venture is expected to
break even within the first year of operation.
FEASIBILITY
ANALYSIS:
The venture is feasible as
there is a growing demand for rabbit meat in Niger State, and the market is
relatively untapped. The venture is also well-positioned to benefit from
government incentives and support for agricultural businesses. The venture will
create employment opportunities for local people and contribute to the local
economy.
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