GOAT
REARING AND CONSUMPTION BUSINESS PLAN FOR ATTE NTAM FARMING VENTURE, KOGI STATE
INTRODUCTION
Atte Ntam Farming Venture
is a startup company in Kogi State that seeks to engage in the production and
marketing of goat meat. This business plan outlines the strategies and
activities that will be employed to achieve the company''s objectives.
EXECUTIVE
SUMMARY
Atte Ntam Farming Venture
aims to raise and sell high-quality goats for meat consumption. The company
will achieve this by investing in the acquisition of the best goat breeds,
feeding them with high-quality feeds, providing them with proper healthcare,
and ensuring their welfare. We will also partner with local butchers,
supermarkets, and restaurants to supply them with fresh, healthy, and
high-quality goat meat. Our target customers are individuals, households, and
organizations who appreciate the taste and nutritional value of goat meat.
MARKET
ANALYSIS
Goat meat is a popular
delicacy in Nigeria, and its demand is increasing due to its nutritional value
and perceived health benefits. The goat meat market is also expanding as a
result of the growth of the population, increasing urbanization, and changing
lifestyles. According to research, the annual demand for goat meat in Nigeria
is estimated to be around 550,000 metric tons, while the supply is only about
370,000 metric tons. This creates a significant opportunity for Atte Ntam
Farming Venture to meet the demand and grow its market share.
PRODUCTS
AND SERVICES
Atte Ntam Farming Venture
will provide two types of products: live goats and goat meat. We will breed and
raise goats using the best practices and technologies to ensure their optimal
health and growth. The goats will be fed with high-quality feeds and provided
with clean water, comfortable housing, and proper healthcare. We will also
ensure that the goats are free from diseases and parasites. The live goats will
be sold to customers who wish to slaughter them for their meat or breed them
for commercial purposes.
We will also process and
sell goat meat to our customers. Our meat will be fresh, healthy, and
hygienically prepared. We will work with experienced butchers who will ensure
that the meat is cut and prepared according to the customer''s specifications.
Our goat meat will be sold to individual customers, households, restaurants,
and supermarkets.
MARKETING
AND SALES
Atte Ntam Farming Venture
will use various marketing and sales strategies to reach our target customers.
We will leverage social media platforms such as Facebook, Instagram, and
Twitter to create awareness about our products and services. We will also use
print media such as flyers and brochures to distribute information about our
business.
We will partner with local
butchers, supermarkets, and restaurants to supply them with fresh, healthy, and
high-quality goat meat. We will also create a direct-to-consumer channel by
setting up a website where customers can order our products and have them
delivered to their doorstep.
FINANCIAL
PLAN
Atte Ntam Farming Venture
will require an initial capital investment of N5,000,000 to acquire land,
construct housing for the goats, purchase the best goat breeds, and acquire
necessary equipment and supplies. The company expects to generate revenue of
N12,000,000 in the first year and N20,000,000 in the second year of operation.
The company''s main sources
of revenue will be from the sale of live goats and goat meat. We will price our
products competitively to attract and retain customers. The company expects to
achieve a gross profit margin of 50% in the first year and 60% in the second
year of operation.
CONCLUSION
Atte Ntam Farming Venture
is a promising business that seeks to capitalize on the growing demand for goat
meat in Niger
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