TOILET TISSUE PRODUCTION BUSINESS PLAN FOR MACDON INDUSTRY NIGERIA, ENUGU STATE, NIGERIA


TOILET TISSUE PRODUCTION BUSINESS PLAN FOR MACDON INDUSTRY NIGERIA, ENUGU STATE, NIGERIA

TOILET TISSUE PRODUCTION BUSINESS PLAN FOR MACDON INDUSTRY NIGERIA, ENUGU STATE, NIGERIA

EXECUTIVE SUMMARY:

MacDon Industry Nigeria is a new company that aims to start a toilet tissue production business in Enugu State, Nigeria. Our mission is to provide high-quality toilet tissue products to meet the demands of consumers in Nigeria and beyond. Our production line will use modern machinery and high-quality raw materials to ensure that our products meet international standards. Our goal is to become one of the leading toilet tissue production companies in Nigeria and eventually expand to other African countries.

MARKET ANALYSIS:

Nigeria has a large population of over 200 million people, and the demand for toilet tissue products is high. The market for toilet tissue products in Nigeria is largely untapped, with many consumers still using traditional methods such as water and rags. However, there is a growing demand for toilet tissue products, especially in urban areas, as people become more aware of the importance of hygiene.

COMPETITIVE ANALYSIS:

There are several established toilet tissue production companies in Nigeria, but most of them are located in Lagos, leaving the Enugu market largely untapped. We believe that our location in Enugu will give us an advantage in reaching customers in the Southeastern part of Nigeria. We will also differentiate ourselves from competitors by using high-quality raw materials and modern machinery to produce our products.

MARKETING STRATEGY:

Our marketing strategy will focus on reaching customers through online and offline channels. We will create a website to showcase our products and provide information about our company. We will also use social media platforms like Facebook and Instagram to reach potential customers. Offline, we will use billboards, radio ads, and product demonstrations to reach customers in Enugu and surrounding areas.

PRODUCTION PLAN:

We will use modern machinery to produce our toilet tissue products. Our production line will include a paper making machine, a tissue converting machine, and a cutting and packaging machine. We will source our raw materials from reputable suppliers to ensure the quality of our products. Our production capacity will be 100,000 rolls per month, which we will increase as demand grows.

FINANCIAL PLAN:

Our startup costs will include the purchase of machinery, raw materials, and marketing expenses. We estimate our initial investment to be N30 million. We project our monthly revenue to be N5 million, with a net profit margin of 20%. Our break-even point will be at 50,000 rolls per month. We plan to reinvest profits back into the business to increase our production capacity and expand our operations to other African countries.

Get complete and well-arranged business plan. Contact +2347063298784 or Email: info@allprojectmaterials.com. You also may request for writing a good business plan.

TOILET TISSUE PRODUCTION BUSINESS PLAN FOR MACDON INDUSTRY NIGERIA, ENUGU STATE, NIGERIA

Blog Information

  • Type : Research Guides
  • Published by : All Project Materials
  • Date : March 19, 2023

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