1.
THEORETICAL
FRAMEWORK
This research
study will be based on one of the theories of the press which is libertarian
theory. The reason why it is suitable for the study is that, the theory is
concerned on the perception for freedom of the press; liberal philosophers like
John start mill, Milton greatly advance the advocacy for press freedom (Okoro,
et al 2003, p.21).
In the main,
libertarian theory prescribes that; an individual should be free to hold and
express opinion freely and publish same. The theory does not see need for
censorship since it acknowledge the great potentials of human as rational being
who can distinguish between truth and falsehood, it further believes in the
“self brightening process of the free market place of idea”, where good ideas
will eventually eliminate the bad ones if all were granted free expression.
Therefore, the
researcher used the theory to back up the media especially the media in Nigeria
1.
SCOPE
OF THE STUDY:
The scope of the
study is covered within FEDERAL RADIO STATION (FRC).
1.
LIMITATION
OF STUDY:
The researcher
chooses to limit the sample population to students and civil servants who watch
television programmes drawn from Enugu Network station, because majority of the
government owned media like FRC are situated in the state. The students of the
institute of management and technology (IMT), Enugu and the students of Enugu
state university of science and technology (ESUT), also some students from
other higher institutions were included; secondary school students were taken
into account, because they are greatly influenced by what they watch.
Also, the sample
of civil servants was drawn from both the federal and state civil services.
1.
DEFINITION
OF TERMS:
Operational Definition of Terms.
·
Challenges:
It means the hindrances or constrains which make the media not to execute their
duties effectively and efficiently.
·
Media;
In this research study, the media simple means those
medium or channel via messages or information are passed across from the source
to the heterogeneous audience e.g. FEDERAL RADIO STATION (FRC), Enugu state
Broadcasting services (ESBS), Federal Radio commission of Nigeria (FRCN) etc.
for print media we have newspaper, magazines like the Guardian, Daily Sun,
Tell, Punch etc.
·
Dissemination;
In this research, it means a way by which the media
carry out their social responsibility in order to tell their audience what is
happening within and outside their society.
·
Information;
Programmes of the media which are used to educate,
entertain, mobilize, sensitize, inform and socialize the masses concerning
everyday activities within and outside the society.
REFERENCES
Ibid (1993).
Small Handbook on Communication. Enugu:
Glanic Ventures
Publishers.
Ibid (1993).
Small participatory Media Technology in
Development
Communication in Nigeria (A Non- Existent Option. Enugu: New Generations Books.
MacBride, S et al
(1981). many voice, one world (Nigeria
Edition) Ibadan:
University press.
Okoro, N and Agbo
B. ( 2003). Writing for the media
society Enugu:
Prize Publisher Nsukka.
Okunna, C.S
(1994). Introduction to mass communication
Enugu: ABLC
Publishers.
Ukonu, M.O.
(2006). Dynamics of Mass Communication
Development in
Nigeria, Enugu: Rhyce Rerex Publisher.
CHAPTER TWO
LITERATURE REVIEW
2.1
SOURCE OF LITERATURE
The studies of the literature were variously
selected, which includes excerpts from opinion of experts, articles that are
related to the course of study.
Thus, the primary source include data collected from
questionnaire which is one hundred and thirty three in number distributed to a
carefully selected secondary source includes other close related materials,
internet, library